Now going through the first startup phase, getting ready for launch, and a bigger fundraising round, Frid needed a brand that fits its vision and target market. Going from a corporate company profile towards a communicative consumer brand is a big step. The new identity and brand needed to match the needs of a consumer app, be recognizable and fit with the new brand values and vision. The results speak for themselves!

Client
Frid
Solution
From corporate strategy to consumer brand

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