The Wallenius Wilhelmsen group was created in April last year, when Wallenius of Sweden and Wilhelmsen of Norway combined ownership of their jointly held companies and relevant assets.
We worked for a year, together with the corporate communication department, executive team and CEO, to establish new internal and external strategies which would define Wallenius Wilhelmsen’s position in the market and redefine WW employees’ relationship to their employer. All of which paved the way for a major rebrand of the Wallenius Wilhelmsen Group, and newly renamed subsidiary companies: Wallenius Wilhelmsen Ocean and Solutions.
- Wallenius Wilhelmsen
- Brand strategy, identity design